About NJNN

Why Use NJNN for Your Advertising Placements?

The New Jersey Newspaper Network is an organization operated and funded by the member newspapers of the New Jersey Press Association. Its staff comprises experienced newspaper professionals, and its mission is to be the preeminent resource for statewide newspaper advertising information, planning and placement. Our services are provided free of charge to advertisers and their agencies.

Superior Service and Convenience: Because NJNN is a direct extension of its member newspapers, our responsibility is to make available every volume discount, frequency discount, and repeat rate to which an advertiser is entitled; there’s no fee or markup to you for our services. We do all the verification, all the follow-up, and all the paperwork. We are required to pay our newspapers as soon as we receive your check, and we do all the work to resolve any newspaper billing discrepancies.

Newspaper Expertise: We know newspapers. We have the expertise to maximize the effectiveness, and the cost-efficiency, of any media plan. Our capabilities cover display advertising, classified advertising, pre-printed inserts, or any special requests you might have. And we can find many of the lesser-known specialty, religious and ethnic publications that circulate in New Jersey’s diverse market.

New Jersey Expertise: We know New Jersey. We know all of New Jersey’s newspapers and we know the markets they cover. We can provide you with extensive demographic and newspaper coverage information by almost any geographic boundary you specify. And because we subscribe to Scarborough Research, we also know all about newspaper readership habits and consumer purchasing patterns.

Bring us your marketing objectives, and let us help you devise a customized media plan that achieves them efficiently and effectively. And, through our network of other state press associations, we can execute your plan not just in New Jersey but nationwide.

How NJNN Works

One Order: Evaluate the rate quotes and market data you've requested from NJNN. Then select any combination of newspapers based on your objectives. Provide NJNN with just one insertion order and we do the rest. We send individual insertion orders to each newspaper and handle all the details, space reservations, material delivery, and other helpful follow up.

One Bill: NJNN checks all newspapers listed on the master insertion order and promptly submits tearsheets to your office as proof of publication. A single itemized invoice is sent under separate cover.

One Check: Your single check is sent to NJNN and we allocate the appropriate payments to each newspaper. Your rates are identical to those you'd pay if placing the ads directly, and gross rates are 15% commissionable to recognized agencies.

What Customers Are Saying about NJNN

“NJNN is the perfect resource to access when you need quick response time. They have saved me more than once when clients need to target specific areas with a campaign to start immediately. NJNN knows their business, which keeps my business running smoothly!”

— Lisa Riley, Media Buyer, SGW Integrated Marketing Communications

“The folks at NJNN always strive to be helpful while providing prompt and seamless service to us as an agency. NJNN simplifies the process of print planning and placement in New Jersey, with accuracy and accountability. And… they are a pleasure to work with!”

— Shelly Corno, Media Director, Della Femina & Gianettino
 

“Using NJNN has made newspaper buying infinitely easier. Their expertise and quick turnaround makes them an invaluable part of our media team.”

— John Thomsen, SVP – Media Director, Brushfire, Inc.

“Though I have used radio and TV rep firms for many years, this was my first experience with a newspaper (association). Our project called for market research and a quick turnaround. NJNN stepped up to the task and helped to simplify what could have been a very complicated and time consuming project. Given the relatively painless execution of this buy, I would definitely use NJNN again.”

— Stacy DuPree, VP Advertising, Lipman Hearne

"Over the years I've found everyone at NJNN to be very professional, courteous, extremely helpful and friendly.  They make my job so much easier.  I don't know what I would do without them.  The service they provide is invaluable to me.  I can call on NJNN at any time and get fast, extremely reliable information."

— Miriam Dubin, Senior Media Planner/Buyer, Oxford Communications

"NJNN was an invaluable resource to me this past election cycle.  With buys that consisted of up to 32 newspapers, having to sign one contract and write one check made my job much easier at a very busy time of year!  In addition, their service is first rate.  Everyone I've worked with is quick, professional and very knowledgeable.  And most important, always ready for a challenge!  I will most definitely reach out to them for future campaigns!" 

— Leah Casterlin, Message & Media

"I had a great experience with NJNN.  They made everything so easy!  When the schedule started running, the phones started ringing!  Finally, when it was all said and done, I got one package with an invoice and tear sheets from all the papers.  It was simple and effective, the best possible combination."

— Lisa Mendoza, Media Planner/Buyer, Watauga Group

New Jersey Newspaper Network
840 Bear Tavern Road, Suite 305
West Trenton, NJ 08628-1019
609-406-0600 / fax 609-406-0399